David Meerman Scott has been authoring books for the better part of two decades providing valuable insights into B2B and B2C marketing strategies. I’ve met him a handful of times at a past company called PermissionTV. This was back in 2009 just about when he published the book I’m reviewing today. I was producing a …
Read more “World Wide Rave – By David Meerman Scott | Book Review”
Perspective can make a world of difference. When you don’t have it, you’re not understanding the whole story. Without it, you’re not able to make the best decisions. Without it, it’s easy to miss issues that are staring at you in the face that you just can’t comprehend. With the events of this year, I …
Read more “Book Review: The Color of Law – Richard Rothstein”
The book does a fantastic job breaking down the strategies you should follow to ensure you need to be successful in your new job. And statistically, the first 90 days on the job will expose whether you are going to be there after the next 90